TV Key Facts 2021

December 9, 2021

The 28th edition of the TV Key Facts has been released! Following a tumultuous period of change and upheaval, we have assembled data, insights, and interviews to help you restart your strategies in a new media and advertising landscape. Available in a range of formats to suit your needs…

Magazine

A beautiful, 180-page book packed with insights and interviews from industry leaders and accompanied by the latest facts and figures. With four sections covering everything from the latest innovations in media measurement, to sustainability in front and behind the camera or the best ways to target local audiences, the magazine gives you a global overview of the latest trends shaping the industry. What’s more, the pretty cover art means it makes a perfect coffee table book.

Database

Facts, figures, graphs, charts. Viewing times, top shows, ad-spend, device penetration. The database covers everything you might need to get a view on the status of the global advertising and media market in the last year.

Event

Our one-hour event hosted by Louise Ekland was a jam-packed, whistle-stop tour of all the information covered in the magazine and database. Guest speakers joined us from across the industry and around the globe to provide unique perspective on the forces shaping the future of media and advertising. Don’t worry if you missed the live event… the replay is available here.

 

Website

And to make life even easier for you… the TV Key Facts website assembles all the above in one place! It will continue to be updated over the course of the year in line with the latest developments in the industry.

Latest news

The New Life of the Living Room research revealed

The New Life of the Living Room research revealed

New study reveals that personalised advertising and creativity can combat consumers’ lack of attention. The TV is still at the heart of the home, in the living room, but today viewers expect more...

Get ready for the new life of the living room

Get ready for the new life of the living room

Get ready for the latest study from RTL AdConnect and smartclip! Over the last two and a bit years of pandemic, we were forced to spend more time inside and therefore our Total Video consumption...

Upcoming events with RTL AdConnect

Upcoming events with RTL AdConnect

After over two years of disruption to the media calendar, we are finally seeing a return to live events, and with that an opportunity to better engage with key players from across the industry. RTL...

Subscribe to our newsletter

Get our latest news from Europe and the US at the click of a button.
EU NewsletterUS Newsletter