France
M6, building TV brands close to people
M6 Group stands for the youngest viewer profile, counting the majority of its viewership in the active population. M6 has a culture of innovation and build strong TV brands year after year, offering very strong access and prime time programmes on its main channels.
In France, we observe 2 peaks in TV consumption: at lunch time and in the evening, after work. TV consumption is twice as high as other media with 4h57 watched daily.
22M
registered users on the VOD platform
3h42
Daily TV viewing time per individual 3h42 (222 min) in 2017
15,5%